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May 5, 2023
ShakeOut BC Snags Silver at the 2023 MUSE Creative Awards
Announcements Articles Awards Digital Marketing Marketing Web Design Web Development Website Launch Wordpress

Shiver me silver, we did it again! We took home one more win at the 2023 Muse Creative Awards.

If you missed our last post, the MUSE Creative Awards is an internationally recognized competition that honours, promotes, and encourages creativity in media and design.

We snagged silver for our website redevelopment of ShakeOut BC—an annual event that invites participants to practice safety and preparedness during large earthquakes.

This win takes us from 47 to 48 total award wins for our work in digital marketing, web design and web development. Here’s how we shook things up.

Shaking Up Web Design With Custom Function

ShakeOut BC needed a progressive web design to better promote the event and serve as a reliable source for scientific-based information that schools, hospitals, and government organizations could reference.

Our web development team revamped the website with a distinct user journey that’s clear, informative, and easy to navigate. Some custom features include an interactive map with a dynamic registration counter programmed to recount throughout the day as people from across the country sign up. We created a custom panel that can be searched and sorted so ShakeOut administrators can keep track of current and past signups.

Our web development team also migrated existing participants and data into a rebuilt custom system. Participants can register multiple locations under one account and download a certification of completion. To bring the site home, we integrated MailChimp into the registration sign-up so that when new participants submit their info, they can opt-in to receive reminders, newsletters, and resources about the event.

About ShakeOut BC

Hosted by the BC Earthquake Alliance (BCEA), the Great British Columbia Shakeout is an annual event that invites participants from all over the province to participate in earthquake safety. As B.C. is considered high-risk compared to the rest of Canada, the organization’s mission is to ensure every community knows how to “Drop, Cover, and Hold On” in the event of an earthquake emergency. Approximately 700,000 people participated in B.C. last year alone with over 67.9 million participants worldwide.

Check out this award-winning website and register for the event.

The countdown is on for the next annual event on October 19, 2023 at 10:19am. Be sure to register on their website and check out the custom features our web design and web development team put together.