Copywriting Archives - Array | Marketing Agency, Graphic Design, Web Design

Why “Everyone” Isn’t Your Target Market (and How To Find One That Is)

Jun 28, 2021
When we start a project, we ask every client the same question—who is your target audience? And the number one answer we get is: “Everyone.” And we’re here to tell you, there’s a better...
By: The Array Team Category: Branding

5 Ways Copywriting Can Benefit Your Company

Jan 15, 2020
What exactly is copywriting and what value can it bring to your business? In the simplest sense, copywriting is the creation of text for branding, marketing or advertising purposes. It’s all about getting a...
By: The Array Team Category: Copywriting

15 Features of Copywriting & How They Affect Your Business

Mar 22, 2017
Your website is more than just for looks! Sure, the cliche is that “a picture is worth a thousand words”, but that doesn’t mean that your written content has no value. In fact, the...
By: The Array Team Category: Articles

Website Redesign & Copywriting For Westmark Construction

Nov 5, 2015
Westmark Construction is a well-established residential and construction firm here in Nanaimo. They had recently gotten a new website, but they were looking for something to have a larger impact on their clientele and...
By: The Array Team Category: Website Launch

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