Tag: Copywriting

Breze Salon & Day Spa is Nanaimo’s only Aveda Concept Salon and a long-time client of Array’s. Having built their last website a decade ago, they were due for a makeover to support a...

When we start a project, we ask every client the same question—who is your target audience? And the number one answer we get is: “Everyone.” And we’re here to tell you, there’s a better...

What exactly is copywriting and what value can it bring to your business? In the simplest sense, copywriting is the creation of text for branding, marketing or advertising purposes. It’s all about getting a...

Your website is more than just for looks! Sure, the cliche is that “a picture is worth a thousand words”, but that doesn’t mean that your written content has no value. In fact, the...

Westmark Construction is a well-established residential and construction firm here in Nanaimo. They had recently gotten a new website, but they were looking for something to have a larger impact on their clientele and...