Case Study: How Building Brand Awareness Helped This Solar Company Expand Across Canada

  Shift is a leading Canadian solar company that first launched in 2011 as a small team based out of Victoria, B.C. When they first started, they aimed to provide clean energy solutions for homes, businesses, and municipalities across Vancouver Island and the Lower Mainland. Now, they’ve grown into a… Read more

The Super Bowl Of Ads: A Swift End To The Season

Beyoncé in a red sequined dress and a headpiece at the forefront of a vibrant scene with dancers in red outfits blurred in the background as promotion for her country music in Cowboy Core & Verizon Superbowl commercials.

The Super Bowl capped off the 23/24 NFL season with a series of storylines in football, entertainment, gambling, and of course, advertising.  Despite an OT thriller, the 49ers were unable to break a 29-year Super Bowl drought, setting the Chiefs up for a chance at a 3-peat in 2024. But… Read more

IMPACT Conference: From Heads In Beds To Wealth & Wellbeing, Canadian Tourism Is Looking Ahead

Array owners Kristina Crown and Sarah Brown attend pose at the 2024 IMPACT Sustainability & Vancouver Island Tourism Conference.

On January 21st, our team attended the IMPACT Sustainability & Tourism Conference for the very first time! Hosted in Victoria, B.C., this two-day event brings together industry experts, community leaders, and business professionals to collaborate on creating a more sustainable and regenerative future where tourism is a force for good.  … Read more

That’s a Wrap! Here’s Our 2023 VI Economic Summit Recap

Kristina Crowson, CEO + Marketing Director of Array Creative Agency

For the 12th time, our marketing & design agency attended the 17th Annual State Of The Island Economic Summit, hosted by the Vancouver Island Economic Alliance (VIEA). Business owners, community leaders, and industry professionals from across B.C. travelled to Nanaimo on October 25th & 26th to attend this immersive, two-day… Read more

Updated 2023: The Best Things To Do in Nanaimo This Winter

If you missed our last post on 5 Must-Try Activities Around Nanaimo This Fall, it’s probably too late to go for a hayride through a pumpkin patch. But you’re just in time for another roundup of things to do in Nanaimo, BC, to add to your bucket list for winter…. Read more

5 Must-Try Activities Around Nanaimo for the 2023 Fall Season

For a city with less than 100,000 people, you might consider Nanaimo sleepy. But during the fall, Nanaimo is packed with activities that will leave you feeling warm, cozy, and maybe a little spooked. As Nanaimo is home to our advertising agency, we’re sharing our top five fall activities to… Read more