Home / Work / Clarifi by Kingsgate Technologies Simplifying taxes for small business owners with a free and friendly accounting app. Clarifi by Kingsgate Technologies Canada Brand Development / Graphic Design / Marketing / Technology & Industrial Kingsgate Technologies Inc. is a team of tax, accounting, and software engineering experts specializing in developing tax and accounting software for small business owners across Canada. After our client, Innovation Island, conducted an audit for their new accounting app, they recognized the need for a strong brand identity featuring a brand name and logo design that would attract their target demographic of self-employed business owners. As experts in rebranding businesses and products, our team was ready to refresh the accounting apps’ identity. What Work Did We Do For Them? Product Name Development Logo Design & Brand Identity Guidelines Branded Business Cards and Letterhead How Did We Help Them Out? Our team kicked the brand development project off by developing a new brand name for the product that aligns with Kingsgate Technologies’ values and subtly references what the app is all about–a support tool that provides clarity to accounting and taxes. With the fusion of ‘clarity’ and ‘financial’, our marketing team created Clarifi. With a brand name in place, our graphic designers got to work on logo design. We opted for a clean sans serif type that features distinct characters and rounded corners to create a friendly and approachable look. Incorporated into the type is an industry-inspired bar chart icon featuring bold and bright colours that symbolize stability, positivity, and growth. To help support and build awareness around the new brand, our graphic design team created corporate stationery, including a branded business card and letterhead design. Read up on another awesome project. Check out Shakeout BC Want to get your project started with us? Let's chat about it array(3) { [0]=> object(WP_Term)#37600 (11) { ["term_id"]=> int(28) ["name"]=> string(17) "Brand Development" ["slug"]=> string(17) "brand-development" ["term_group"]=> int(0) ["term_taxonomy_id"]=> int(28) ["taxonomy"]=> string(13) "work-category" ["description"]=> string(646) "Brand Development That Tells Your Unique Story Array in Nanaimo, BC, is an award-winning brand development marketing agency that can help you build a recognizable brand that is uniquely yours. Whether you’re ready for a rebrand, brand refresh, or developing a new brand identity, we make sure you’re involved throughout the creative process, ensuring your voice and ideas are heard. From designing your brand logo to developing a marketing strategy that will showcase your unique brand personality, our creative team can help you craft a brand identity that truly stands out." ["parent"]=> int(0) ["count"]=> int(56) ["filter"]=> string(3) "raw" ["term_order"]=> string(1) "0" } [1]=> object(WP_Term)#37621 (11) { ["term_id"]=> int(29) ["name"]=> string(14) "Graphic Design" ["slug"]=> string(14) "graphic-design" ["term_group"]=> int(0) ["term_taxonomy_id"]=> int(29) ["taxonomy"]=> string(13) "work-category" ["description"]=> string(491) "Graphic Design That Drives Engagement Need graphic design services? Array in Nanaimo, BC, Canada is an award-winning marketing agency that crafts beautiful visual designs that create impactful first impressions and drive brand recognition. From logo designs, business cards and stunning brochures to eye-catching web designs, billboards and brand identities, our team of creatives can help you turn your vision into reality." ["parent"]=> int(0) ["count"]=> int(76) ["filter"]=> string(3) "raw" ["term_order"]=> string(1) "0" } [2]=> object(WP_Term)#38592 (11) { ["term_id"]=> int(32) ["name"]=> string(9) "Marketing" ["slug"]=> string(9) "marketing" ["term_group"]=> int(0) ["term_taxonomy_id"]=> int(32) ["taxonomy"]=> string(13) "work-category" ["description"]=> string(570) "Marketing Solutions That Get Results Array is an advertising agency in Nanaimo, BC, Canada that can help you grow your business. We take the time to understand you, your brand, and your marketing goals and identify opportunities to help you better engage with your audience. From brand development and marketing strategy to developing the best online marketing solutions to expand your business, our award-winning marketing solutions will help you grow your following, drive traffic, and bring in leads." ["parent"]=> int(0) ["count"]=> int(16) ["filter"]=> string(3) "raw" ["term_order"]=> string(1) "0" } } Request pricing details for this project Our team will get back to you ASAP about what budget a project like Clarifi by Kingsgate Technologies requires. Name* Phone or Email* EmailThis field is for validation purposes and should be left unchanged. Δ