Brand Messaging and Tone
Have a project in mind? Let’s start a conversation!
Request a quote
Request a quote
CLOSE
Let’s start the conversation.
We’re glad you found Array and choose to get in touch. So enough about us, what about you?
It’s great to meet you!
What can we do for you? Pick one – or any combination – of our awesome services below.
Sounds great – tell us more!
Let us know some of the finer details of your project.
Ready to wrap up?
I think we have all we need right now to get the ball rolling here. Just one more thing…
Location
Nanaimo, BC
IWCD is a full-service construction company and leaders in their industry for over 35 years. This locally owned and family-operated business offers high-quality, cost effective solutions that cover a vast range of construction services including general contracting, project management, and design build. As one of Canada’s Best Managed Companies with Platinum Club Status, they needed an upgraded website to stay current in an ever-evolving market and showcase their portfolio of completed projects. When they approached Array to help develop a clean and user-friendly site for desktop and mobile, we were eager to put on our creative hats and get to work.
What did we do?
Content Design & Creation
Information Architecture Development
Responsive Website Graphic Design
Search Engine Optimization
UI/UX Design
How Did We Help Them Out?
- Crafted a professional and approachable brand voice that expresses their core values as a trusted and transparent business and speaks to the right clientele.
- Wrote and published engaging web copy using a strong keyword analysis that optimizes SEO.
- Created a responsive and mobile-friendly design that compliments their website. Mobile was important feature since they didn’t have that feature previously.
- Designed and developed a custom, easy-to-navigate website. Advanced filtering allows clients to view and categorize their portfolio, so the right and relevant information can be found quickly.
- Displayed professional photography front and centre to amplify services visually. We added custom features like parallax effects and nice scrolling transitions to keep prospective clients engaged and minimize bounce rates.
Learn How Our Projects Come To Life