Brand Messaging and Tone
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Location
Nanaimo, BC
Coastal Resource Mapping (CRM) is a leading GIS company in Nanaimo, BC, that offers GIS mapping, data management, and drone services. As an innovative company that provides technical solutions, they wanted to revamp their business website to a more cutting-edge web design to target more qualified leads. To ensure their brand stays current and competitive, our creative team rebuilt and launched a new website on WordPress that delivers a dynamic, user-friendly experience and aligns with their forward-thinking brand.
What did we do?
Content Design & Creation
Information Architecture Development
Responsive Website Graphic Design
Search Engine Optimization
UI/UX Design
Website Design & Programming
How Did We Help Them Out?
- To create the perfect first impression, we use video integration in the hero of the homepage that creates movement and an engaging visual representation of the services CRM provides. We also incorporated triggered animated stats on a user-friendly CMS platform that allows CRM’s team to update when needed
- The business website has a clean, eye-catching layout that pairs their inviting blue brand color with bright, green topographical map graphics and custom icons created by our graphic designers.
- To enhance the user experience, we restructured their information architecture with easy-to-use navigation and SEO-focused copywriting that allows users to effortlessly find the essential information they need.
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