Nanaimo, BC
Founded in 2010, Turner & Associates Land Surveying has been Nanaimo’s trusted land surveying experts serving Vancouver Island and the surrounding region. Facing an outdated website and the need to attract new clients while retaining top talent, they came to us for a digital refresh. Referred by a valued client, we partnered with them to create a modern and professional web design that showcases their innovation, expertise, and reputation for excellence, all while expanding their digital reach. Here’s how we made it happen.
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Brand Messaging and Tone
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Copy Review & Editing
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Information Architecture Development
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Responsive Website Graphic Design
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UI/UX Design
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Website Design & Programming
- Turner & Associates needed a website that reflected their innovation and expertise to clients and engineering professionals. With their goals in mind, we conducted a keyword analysis to identify the right search terms for potential leads. This analysis guided the site’s information architecture, making the site easy to use and highlighting their services effectively.
- Our copywriting team developed clear and engaging website copy that not only positions Turner & Associates as trusted experts in land surveying but is also optimized for search engines. This SEO-friendly approach helps attract potential clients and top talent in new locations by making the company more discoverable to those searching for their services online within a specific geographic location.
- Drawing inspiration from their existing logo and expertise in land surveying, our web design team created a look that’s both technical and contemporary. The web design incorporates the crosshairs from their icon with precise lines that simulates the experience of viewing through a surveying camera. Subtle square patterns, reminiscent of bitmapping, were added to create texture and depth across the site.
- Inspired by laser modelling, we incorporated an “inverted” or heatmap effect on hovers throughout the site. This feature reflects the company’s technical expertise while creating an engaging and interactive experience for users.
- We introduced a “Request a Survey” feature, making it simple for users to request a quote for their project. This addition enhances user engagement, helps boost online leads and makes managing requests easy for the administration team.
- The new “Careers” page showcases Turner & Associates’ innovation and company culture, aimed at attracting top talent. It also features a section where applicants can view current job postings and apply directly on the site.
- Original imagery and drone footage, courtesy of Sean Fenzl, were used throughout the site to bring a unique perspective authentic to the web design.





