Category: Uncategorized
Brand Evolution: When & Why You Need to Change Your Branding
What is branding, exactly? Many businesses often mistake branding as simply having a logo. While a logo is an important piece of your brand, it isn’t your brand itself. More than just a logo, name or style guide, it’s an emotional connection – what people see, think and feel about… Read more
Real Estate Marketing Services for Development Companies
At Array, we have over 10 years of experience helping real estate development companies and homebuilders build, grow and sell their brands. From strategy to execution and delivery, we produce custom marketing solutions tailor-made to reflect the unique personality, goals, market and target audience of Vancouver Island’s top leading homebuilders… Read more
The Benefits of Custom Web Design vs Website Templates For Your Business
Has your business decided to invest in a new website? Generally, you’ll have two options to consider: build a website from an existing website template or create a custom web design from scratch with the help of a web design company. Both options have their pros and cons depending on… Read more
An Array of Our Graphic Design Package Artwork
When it comes to selling a product, the packaging of your product is just as important as the product itself. When you are looking for that perfect bottle of wine to go with dinner or new craft beer to try, are you not drawn to the bottles with the most… Read more
I Just Set-up Google Analytics – Now What?
So, you just launched your company’s website, set-up your Google Analytics account, and installed the code on each webpage. Are you now scratching your head asking yourself, “what do I do now?” If you’re not familiar with Google Analytics, it can seem pretty daunting at first. You start clicking around,… Read more
How Do I Know if My Website is Working For Me?
You have a website for your business, but how do you know if it’s doing its job? Is it attracting the right clients? Generating new leads? Helping you increase sales? There are many different website analytics tools available to help you understand how effective your website is and what areas… Read more
Our 11 Step Process to Building a Website
Every website, app, and development project involves a series of steps to create a great user experience. There are multiple questions to answer, challenges to solve, and plenty of coffee to consume along the way. With the right approach, a well-designed website can attract visitors, help people understand your product,… Read more
Stay Connected With Your Customers with Ecommerce
In a sudden and mostly unexpected stay-at-home economy, businesses are having to innovate & find new ways to be safely accessible to their customers. Now is a great time to start encouraging your customers to shop online for your products and services. Through ecommerce, your business can continue serving the… Read more
Moving Digital: Tips for Helping Your Business Stay Open Online
Many of us have already faced the tough decision to implement closures or business operational changes, due to COVID-19. If your team is facing this choice, or you are working through social distancing policy, we hope this article will help you find solutions to keeping your business open digitally, and… Read more
Array’s COVID-19 Response
To our valued clients, We continue to see the spread of COVID-19 in Canada and around the world, which has understandably brought forward health and safety concerns for you and your families. We share these same concerns and are now taking further steps toward social distancing to protect you and… Read more